A.R.T.

ART are the epitomy of what progressive rock/metal is to my ears. This is music that paints a picture so vast that your imagination is triggered for days. Anders Ekdahl ©2017

Was it hard to come up with a name? What does the name mean to you? How important is it to have the right name?
-To come up with a name is very challenging, because you go down a new road, begin a journey, lay the very foundation of a new project, no one knows if it will make history or pass by unnoticed, but deep in the heart every musician hopes his songs will be played on after years. Sure it’s not easy, but you need to keep a positive and confident attitude. Nowadays, names and logos are very important, because they suggest the musical direction, and for us is the key to enter our world… ART because we love art, because Music is one of the Major Arts together with Painting, or Sculpting, and because our album is full of shades, allegories, and images.

Who would say have laid the foundation for the kind of sound you have? Who are your heroes musically and what have they meant to you personally and to the sound of your band?
-Our background is very diversified, I believe one has to know many different musical genres to be then able to find his own voice, and not be carbon copy to anyone. We wanted to create an album who tells what we exactly had to say in that moment, without no compromise of genre or style. We are all experienced musicians, and we wanted to be 100% free, rather than referring to ‘this’ or ‘that’, hence the difficulty to define our genre.. there are a lot of influences, all leading anyway to rock music, that is of course the most evident.

When you play slow do you have to think differently arranging the music than if you play faster and vice versa?
-Sure we arrange in a very different way a song if it is intended to be slow rather than fast… an interesting story about this topic lays behind PERFECT TIME, then become first single of the album: it was born as a slow metal ballad, like One by Metallica, then we doubled the beat, put up some electronic grooves, and we ended up liking it so much more that we kept it this way. Sure sooner or later we will play it in its original version, and it will sound so different, as if it was a brand new song, even if melody and chords are the exact same.

Will your music work in a live environment? What kind of stage environment would best suit your music; a big stage or a small club
-We are a rock band, and live shows are the base of rock music. Either in a stadium, or in a small venue, the most important thing is that we are given the proper space and equipment to play, thus permitting our people to fully enjoy the show.

Everybody seems to be disappointed with something once they have released a recording. What would you have liked done differently the last time around?
-We had quite clear ideas about what we wanted in terms of final result of our work, and luckily we are quite satisfied about what we hear when listening to our album; sure we will improve some things in our second work, but as a whole we like what we did.

Is it hard to reach out to all those that might be interested in your music? What alleys have you used to get people familiarized with your band
-Nowadays we have at our disposal so many ways to communicate our music, social networks, and online magazines, where true music aficionados work, so that people who “want” music are able to find it. The day we released Planet Zer0, we put up our own website www.artplanetzero.com , that is the base from where we ‘socialize’ our music, thru Facebook, Instagram, and Twitter; these are the main channels of diffusion of our music, together with our live activity.

What to you is a great front cover? What should a cover have to make it great?
-A great front cover must represent the music inside at its best. It must be unique, and clearly understandable (now that the vinyls are over, a complex artwork would be nonsense). Our art-work is made of symbols and images that everyone has to interpret thru his own imagination, in order to find the answers.

Do you feel that you are part of a national scene? What is the climate for music in your country?
-We represent ourselves with our music. We don’t feel as part of Italian music scene, Planet Zer0 is easily enjoyable worldwide without boundaries, our music is a universal language. Regarding the second question, it is fun to notice how artists like Iron Maiden or AC/DC that are NOT promoted thru radio or tv fill up big venues or even stadiums with their shows, while others over exposed with massive tv-radio promotion don’t go live because they gather no people at all. I think that if you do good music, and put up a good show, people will come to you, and this is the most important thing, i.e. there is hunger for good music.

How do one promote oneself the best possible way?
Doing good music is the first and most important thing first place; if anybody any news about the best promotion possible please tell us at info@planetzero.com and we will consider it.

What does the future hold?
-Our future holds our second album, hopefully ready for early 2018: we are working over about 20 new songs, and in the meantime we will keep on promoting Planet Zer0, with some never released before live videos and performances. Of course you are invited to listen to our album and send us your thoughts and opinions.

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