COLD COLOURS

I had never heard of this band before I was sent their latest album. But I liked what I heard from COLD COLOURS that I had to interview them. Anders Ekdahl ©2013

Just so we know what we are dealing with could you please give us a short introduction to the band?
-Sure. Cold Colours started in 1995 as a solo project called WOLFTHORN. It was just me writing and recording stuff on my friend’s 4-track. In 1998 I started a record label with a friend of mine and decided to make it a legit project. We started recording the first full length in 1999 and I decided to change the name to COLD COLOURS, as I thought Wolfthorn sounded too much like a black metal band name. We played our first show at the 1999 Milwaukee Metalfest, but didn’t play live again until 2001. Between 2001 and 2011 I went through many lineups and stylistic changes. In 2011, I decided to take full creative control of the band back and that is where the new album comes in.

How did you come up with the band name and what does it mean to you?
-When recording our first album, Somnium XIII, I decided to change the band name. The drummer and I went back to my house to look through my collection to see if anything popped out. We didn’t have much luck and almost called the band TELEMARKETING GRANDMA after a Thought Industry lyric! Then, I picked up Rotting Christ’s “Sleep of the Angels” and the first some is called Cold Colours. I immediately loved the name as it wasn’t a genre-restricting name and described the music well.

Do you use only cold colours on your album covers? How important is the album cover?
-We always had a blue tone on our covers until the new one. I purposely did the layout in black and white for the same reason I self-titled the album; I wanted to “wipe the palette clean.”

What kind of feelings do you have when you see all your hard work being released on CD/digital? How nervous is it to await the fans’ reactions?
-I was anxious to have people hear this one, as I felt this album represents the band better than any other release. At the same time, I have lost a lot of care when it comes to how people feel about CC. I have been doing this for 15 years and with very little to show for it, yet I still do it. It sounds cliché, but I am absolutely doing this for myself.

Now that almost everybody has access to the internet and can reach out to the whole World how important is a strong local scene?
-It depends. CC is much more appreciated out of our hometown. The Minneapolis/St. Paul scene has never been too welcoming to this band. There just is no “scene” that we can fit into here. We’ve always been the “I don’t know what to make of them” band in town – no matter what era it was. The only time we really get a great reaction is when we open for the “bigger” tours that come through. At the same time, everyone who has heard the new material really likes it; it has just been really hard to get people to listen to it here. They all have it in their head what we sound like and don’t give us a chance.

What kind of respect do you get from your regional/national press? Do they recognize local bands or is it just the big bands that come through on tour that gets the “headlines”?
-There is a very strong local scene here, but the “press” pays no attention to metal bands at all! This town, it’s all about garage rock or hip-hop in the media.

What ways has been the best for you in order to promote the band? What do you do to reach as many interested as possible?
-Online for sure. I also started with a PR company to help, which has been great. I strongly recommend bands to look into getting a publicist.

How easy is it to get blinded by 5000 Facebook likes or 3000 hits on Youtube and think that you’ve made it big? How do you best utilize the interest you get on social media to actually have it mean something in real life?
-Social media is the greatest promotional tool ever, but bands get lazy and think it’s the only thing. You may have 5000 “likes,” but that doesn’t mean 5000 actual fans. Most of them don’t even pay attention to what you do. I still put up posters and hand out flyers for shows and releases, it makes a difference.

Is playing live a great way of getting people to notice you? What options are there to tour for a band like yours?
-I love playing live. I wish I could tour more, but I honestly don’t have the means to do so. Since I am the only “official” member of Cold Colours, I am at the mercy of others for playing shows. If I had the lineup to do so, I’d tour in a heartbeat.

What would you like to see the future bring to the band?
-As mentioned above, I really want to tour more. Hopefully I can make that happen. I am also looking for a new label to help bring the band to the next level. We are recording a new EP this fall/winter so hopefully we can make it to the next point.

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