Could you please introduce yourself to those of us in the dark?
-Cruzh is a Swedish rock band with strong roots in the glam and melodic rock of the 80s. We love the arena sound with heavy drums and melodies that are both catchy and beautiful. Our music comes from our hearts despite what’s popular on the radio right now.
I often wonder how people discover that they can do what they do. How did you discover that you can sing and play instruments?
-When I was four years old, I got a keyboard for Christmas. I started playing along to melodies I liked and the rest is history. When I was 14 I watched the Rock in Rio live DVD by Iron Maiden and I instantly felt: ‘‘This is what I’m going to do.’’ It was there and then I started my journey to becoming a guitar hero. My idols quickly changed from Maiden to Def Leppard, Bon Jovi and Mötley Crüe.
When did it become a revelation that you can do this and maybe get paid for having fun, instead of just putting out all the money?
-I honestly don’t know if I’ve realized yet. You’re constantly setting up new goals for yourself. At first, it was releasing our debut album and reaching out with our music. It was a cool thought before we got signed but you have to let that go and instead focus on conquering the world.
When you spend an amount of your life on a band does it ever feel like you have wasted time, that you have fought one too many windmills?
-I’ve come to the realization that even if I fail time and time again, it’s step closer to my ultimate goal. Every setback is an experience and it helps you grow. All the time and effort that we’ve put into Cruzh is definitely worth it. Especially when you know that you have a great song on your hands. But what’s even better is when you can make all your fans happy and give people that ‘‘wow experience’’ they get when they discover us.
No matter how small or big you were as a band you will leave a legacy behind you. How do you want people to treat this legacy?
-I would like people to use our music in a positive way whenever they feel they need for it. I want it to help people find strength, spread joy and of course to keep that rock ’n roll spirit alive.
Is digital taking away the mystery of waiting for a new album now that you can upload as soon as you have written a song?
-It’s probably not at the same level as it used to be, but I still feel that we have an enormous interest and impatience from our old as well as new fans when it comes to our debut album. I love that we can interact with fans all across the globe in an instant. That actually goes hand in hand with the things I just said about the interest and impatience.
How important is image in separating you from all the million different styles of metal there is out there?
-Image is an important part. But at the same time, I believe your image has to be a reflection of yourself and something you can feel comfortable with. But when the audience notice that we are genuine, I think that will separate us from many others. The image and the music must go hand in hand. I mean… Nikki Sixx wanted Mötley Crüe to be called Christmas at first.
Do you deal in different topics lyrically or do you keep to one, just using different variations?
-I usually say it like this. What ever feeling we get from a song, that’s the feeling we put into word. Love is a constant theme for us. First Cruzh is to a large extent just about having fun and following your inner voice. Survive is about a much darker life where you need to fight to stay alive.
And of course, we do write about sex… How could I forget?
Do you consider yourself a live artist or do you like to spend most of the time secluded in a studio?
-Both. The process of creating is amazing. But the most fun is playing live. It’s definitely the part we will spend the most time on. We want to be face-to-face with our fans. There’s truly no better feeling. The moment before you walk on stage and everything ’’breaks loose’’ is really cool.
How much of a touring band are you guys? What memories do you take with you?
-We have the ambition to play all across the world. But Cruzh has yet to make its live debut. But we have things coming and we are really excited about those. Our first gig, and all our gigs really, will create amazing memories. I really look forward to our first official gig.
What does the future hold?
-We are preparing like crazy to make a kick-ass live show for our fans. We are also putting together new material for our second album. I’m already extremely excited to start producing our follow-up record. We want to move forward and we do not plan to stop right where we are. You have only seen the beginning.