ETTERNA

ETTERNA is a band that I knew not much about. So an interview was in order to find out a bit more. Anders Ekdahl ©2018

When the band came into creation what was the main purpose for it?
-The band was founded in August 2016 with a simple purpose to bring our music thoughts closer to people.

How hard is it to come up with a sound that is all yours? What bits’n’pieces do you pick up from other stuff to make it your sound?
-a) It’s not so hard because every member has his own preferences of how his instrument should sound like so the combination of it can create different and more unique sound.
b) As mentioned above, we focus on our preferences so nothing is taking over on purpose.

I have no idea what kind of creative process you guys go through but how hard is it to record and release new songs?
-Our hardest work starts in our rehearsal room. Some of us bring the main theme of a song which is then finalized by the band. We travel to studio when we’re 99% ready which makes the recording much easier. While recording we’re adjusting just a few details but sometimes nothing at all. To make a release more worthwhile we support it with a unique video.

Today technology allows you to record at home and release your music digitally. But in doing so is there a risk that you release only single songs because that is what is demanded to stay atop and therefore you end up killing the album for example?
-It’s not so important for us to do only what’s necessary or demanded but rather find and go our own way which we believe in. That’s why we see a value behind a complex work of creating such a final product as an album.

I for one feel that the change in how people listen to music today, by downloading it and expecting to get it for free, will kill music as we know it. What kind of future is there for music?
-By that change you described, it means perhaps that a musical industry creates less money, but it won’t kill the music as an art.

What kind of responses do you get to your music? What has been the thing that has gotten the most attention?
-a) Responses are very positive which gives us a fuel to go forward.
b) That thing might be the stir we cause mainly by releasing our songs as music videos.

We live in a world where there are no real distances between people communicating anymore. What has been the most surprising contact so far?
-We were very surprised to notice that our first 2 music videos were shared on Japanese web portals.

Does playing in a band make you feel like you are a part of a greater community? What has music brought with it that you would have otherwise missed out on?
-a) Yes, we feel to be a part of one big music family.
b) Our passion for music brought us Etterna and really great bandmates with it.

What is the live scene like for you? Do you feel that playing live helps building a bigger following?
-Today many things are available for download on internet so we perceive live playing as a big contribution and added value for a band to be in a closer personal touch with fans.

What plans do you have for the future?
-Live with the music!

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