Everything isn’t always black and white, not even in music. Even that with the slighest of a hardrockish touch is of interest to me. FERN proves that with determination and stamina you can brick by brick build something lasting. Anders Ekdahl ©2012

From what I understand there is only one track by you available for the masses. Have you not decided if you want to be an artist or are you slow in creating music?
-Well it is my dream to become a successful singer/songwriter. I have an albums worth of material which I would love to record and am in the process of recording. It’s just with being an independent artist my budget at the moment means that the process of recording my album is taking a little longer than I would like. I have actually just finished recording my second album track called “Pieces” which will be up on the Ravenheart website soon so keep your eyes posted to check it out 🙂

How hard is it to get started as an artist? Where do you find all the necessary info to get going?
-It is very hard to get started as an artist, especially if you are a solo artist but you just have to have a true passion for what you create, if you love something and believe in your art it is possible to succeed. I do quite a lot of research, its good to have books like “The Unsigned Guide” and “Showcase” they have all the contacts you need to get started from venues to record company’s. You can also check out their websites. I also read about how other artists similar to myself have managed to break into the industry.

Where do you draw inspiration from? How hard is it to find “Your” Place in the scene?
-That’s quite a difficult question for me to answer, I think love inspires me a lot and the hard times we have to face in life sometimes and also how difficult and brave it is to truly be true to yourself. It is just in me I think, writing music to me is my way of expressing my true self to people, to try and get people to feel and understand what I have felt myself. When I play my own music it feels like I am never alone, as if the world is with me, listening with me and I think that’s why I find such solace in music. For me I’m not the type of composer who can have a set time that they will choose to write a song, I will be strumming some chords and within a few minutes I will write a song (at least the basis of it anyway). I’ve found that’s how I’ve always written my best songs, it just comes I don’t think it’s something I can control.

What is it that you want to achieve with your music?
-I just really want the opportunity for my music to be heard. Since it is so important to me, there is no greater feeling than a person who I don’t know coming up after a gig or hearing my track and saying that they really love my music. It is as if we connect in some way.

Do you have a planned strategy to take your music one or two step further?
-Yes I think it is important to have some kind of plan. Really my main aim at the moment is getting another two of my tracks recorded so I have a 4 piece EP which my manager and I can use to send off to radio shows, publishers, record companies, venues and festivals etc. It will also mean that I can sell them at gigs and try and get a bigger loyal fan base. I also plan this year to finish my own website so my fan base can keep updated with what I’m doing, where I’m performing and new music I write. As well as that I plan to perform regularly as a solo artist and with my band all over the UK. I would really like to play some festivals next year. As well as all that more promo and live photos, artwork, merchandise and other promotional material such as flyers which I can hand out at gigs. Really the most important thing you need is a good quality 3-5 track EP to show people what your about.

When you are at the beginning of your career how much control do you have over it?
-I guess you are in control of the determination, effort and hard work you put into your project and you’re also in control of the research and planning of how you can break through into the industry. However at the very beginning I do think there are certain aspects of your career that you can’t control such as day jobs. These can stop you having the time you need to dedicate to your music, but not having a regular income will mean that you probably won’t have enough money to fund your passion e.g. recording an EP, photography, website, merchandise etc. Networking is also something that is really important for you to succeed in the music industry, and the opportunity to network and get to know people in the industry as much as possible. I do think that you can control your destiny and career, not to say there is not a certain amount of luck involved to make it but the harder you work, more shows you play, more people you meet all makes your chances of being in the right place at the right time much higher!

What can you learn from the past in order to make the most of your experience?
-For me it would really be to stick to who you are and what you believe in, only you know truly what that is. Don’t be persuaded to become someone you’re not, or to play music that you don’t enjoy playing. Always go with your gut feeling and don’t let people try and change what you’re about. Always let the music write itself, don’t try and write in a certain genre or structure, just let it come from within. That way your music will always be unique. I learnt that you have to be very strong in the music industry which has been hard for me being quite a sensitive, deep person. But I think I have tackled and overcome that now. It’s really important that you have the strength to believe in yourself.

How much respect do you have for what others have done in the past fort you to carry on?
-I have an enormous amount of respect for any musician who has managed to make a career out of their passion. I think it’s really important to try and keep the music industry as real and true as possible. I have a lot of respect for musicians and bands that write their own material and keep true to themselves rather than just playing what’s in at the moment because if everyone does that all music sounds the same. It would be really good in my opinion if everyone that made it was a real, true musician. I idolize musicians and bands such as: Stevie Nicks, Sheryl Crow, Bush, Tool, Alanis Morrisette, Janis Joplin and Johnny Cash since I believe that they are all truly unique. It is a really tough industry full of extreme highs and lows so I have a great amount of respect for any artist who has managed to make it. I read stories about artists and all of them seem to of had the same struggle, rejections etc. That really helps me to stick to my dream!

How important is it to feel like a part of a scene in order to evolve, gain experience?
-Well I’ve honestly never tried to fit into or feel like I’ve been part of a particular scene. My music has been called rock, folk, acoustic etc. so I don’t really even know which scene or genre I’d fit into. It may work for some artists but I prefer to just let the music write itself, so I never try and make it sound like a certain type of band or fit into a certain type of genre. In my opinion as I have said, writing music this way is what makes your music more truly unique and original but this is only my way, I’m sure all artists approach it differently.

What is it that you want to get out of the future?
-I just really want people to hear my music.

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