KING SVK

With so many cool bands out there to check out I offer you some minor guidance by introducing you to KING SVK. Anders Ekdahl ©2020

Do you feel that is has gone the way you intended when you formed back in the days?
-I think so. The discovery of guitarist Norbert Ferencz was essential for the realization of the album New Aeon. Our work has moved rapidly forward from that point. We have a deep understanding of what is happening around the record: reviews and responses are fantastic and we are happy for it.

How do you feel about your latest recording? Did it come out the way you expected it to?
-We are convinced that our music has great potential. Musical collaboration between us is constantly improving. We took our time making our music. Plenty of time and effort was devoted to arranging the songs, sound directing and the mixing.

Do you feel that you by now has found a sound that is the band and that you can build on it ?
Definitely yes, the possibilities when working with sounds are endless, and we want to be always original.

Is having a message in the lyrics important to you? What kind of topics do you deal with?
-An important factor in writing texts is that thoughts need to have meaning and bear message for listener. The theme of the album’s text is dedicated to ancient Egypt (magnificent stories of Egyptian Pharaohs and gods), mythology, philosophy. The theme of the sea has appeared many times within the lyric of the album. Ivan’s inspiration for the works was also found in the popular works by well-known English romantic poets Shelley and Byron. He also gives the opportunity to hear his own philosophical views in the songs Sea In The Soul and The Age of Aquarius.

How important is the cover art work for you? Can a really cool cover still sell an album in this day and age of digital download?
-Of course, music needs a strong visual. It will significantly support it by emphasizing idea. This strengthens the feeling of music and can arouse passion. The awaken strength and power of the senses will sell the album. If the theme is well processed, fans will proudly wear it on T-shirts.

Why is it so hard for bands that come from places not the US or UK, Sweden to break big?
-It is very difficult for groups from non-traditional parts of the world to assert themselves, to get into the wider consciousness of people. They are often looked at with distrust and prejudice. They will think: “what do those little dwarfs want, and where even is their country on the map?” In countries like the USA, UK and Sweden, metal originated and developed. It has a strong tradition there. They have strong publishers, which are able to invest big capital at the right time, with an aggressive advertising campaign to push the band forward. In 1998, with my first group Lunatic Gods, I shared stage with bands In Flames and Therion, at the Czech Dynamo festival in Litoměřice. At that time, we were on the same starting line. For the past 22 years, they have had a richer career than me, because of the country they come from. Music producer Bill Metoyer of Metal Blade rec. wrote to me: “Your music is good, it’s a pity you don’t live in the USA.” This statement tells a lot, but not everyone can live in California.

What is success to you and is it something you’d like to achieve?
-Success is all that is done well, and should come naturally. Other options are still opening up. We want our work to be liked, and recognized. A contract with a strong label could confirm our efforts.

Today the competition is harder. You got plenty of digital platforms for new talent to display their music. How do you do to really stand out in a world where everything but the music is blind to the listener?
-There are different ways to get famous. Some groups have tried break through with various excesses and scandals. In our case, fans can notice and remember us because we do good work. Our work is more than a pathos, it is something that is right next to you, something that will help you understand us.

What is your local scene like? How important is a national scene for a band to be able to break out and make it international?
-The Slovak scene is small, but the bands are of a good standard. People understand music here. Breaking into the European level, requires a dose of will and perseverance. Very few will try to succeed, because of the struggles that it brings. We Slavs make music from the heart with the help of nature’s power. My dream is to always achieve the highest goals, and right now we are moving forward. We dare to take worldwide popularity.

Rock and metal has come a long way since the early 70s but still some people’s attitudes towards it seem to be left in the stone age. How accepted is metal in your area? Is it like in Finland where it seems to come with the mother’s milk?
-In Slovakia, metal genre began to develop after the so-called Gorbachev’s Perestroika (1989). At that time, presidents Gorbachev and Reagan appeared on the cover of Metal Hammer magazine, toasting to a new era. The transition from a socialist to a democratic socio-political establishment meant, that the censorship was looser. Under socialism, metal concerts were banned. But even the liberal-democratic system is not very sympathetic to the metal style. They try to make it seem, as if it doesn’t exist at all. Metal is ignored by the media. On the contrary, rap is massively pushed. Years of bad influence have already affected young people.

What does the future hold for you?
-The future is open. We are thinking positively, we like to be surprised by good news.

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