KNOW YOU NEMESIS

I am really not that familiar with this Norwegian band but they have such a cool name that I just wqant to get to know KNOW YOUR NEMESIS better. Anders Ekdahl ©2016

As I am not at all familiar with your band perhaps you could introduce it?
-We are Know Your Nemesis, a metal-band born in a small town called Kongsvinger in Norway. The band consists of four guys who all share the love for metal and music in general.

Ole Petter Bjørnseth – Guitar/Vocals (Also the guy answering!)
Marius Haugen – Guitar
Ole Kristian Bekkevold – Bass
Birk William Hynne – Drums

How hard was it for you guys to pick a name? What had that name have to have to fit your music?
-It’s always hard ’cause you want something that’s really cool and catchy, but often it feels a bit embarrassing when you tell people. But that all changes when people know you for your music. I mean, even Metallica probably sounded cheesy the first few times they told people too! But now it’s like a brand. But yeah, we came up with a bunch of names and it was hard deciding. But we landed on Know Your Nemesis and it worked out!
You do also want your name to fit the music your playing, of course, but that I think is not so important as being able to create actual good music. You can call yourself basically whatever you want as long as people like your music. Might be easier to get people to check you out if the name is appealing though, but with bandnames like Anal Cunt and black-metal bands with logos you can’t even read I think the music is more important.

What band(s) was it that turned you on to the kind of prog/rock/metal you play? What inspires you today?
-It’s a solid blend! Iron Maiden, In Flames, Killswitch Engage, Periphery, Dream Theater etc. Inspiration comes from everything and even just a sound, a memory or a smell for that matter can make something just appear in your head. But our main inspiration comes from just the desire to make music and the hope that one day our songs can mean something to someone.

What came first; the band name or the sound? How did you settle on a sound?
-The band-name definitely came first. We had a bit of a different sound the first year I think, something that just didn’t feel 100% right. We made everything a little bit heavier, which suited us better considering the amount of energy and emotions we could display throughout our songs.

Is digital killing the album format? Is there anything good with releasing single tracks only?
-Well, yes. Of course it is. But I don’t mean that in every negative way. Everything evolves and so does every branch of industry. But it is a bit sad though. I remember waiting for Dance of Death (Iron Maiden) to come out, and the feeling when I finally got it, came home and put the CD in the CD-player was just the best feeling in the world! I just sat in my room, studied the booklet and read the lyrics along with the songs. That feeling beats picking up your phone and pressing Spotify or whatever by a million times!
But as I said, things are evolving now and people want the easier option. That’s not necessarily a bad thing either.
Single tracks are a good way of teasing the audience a bit. I like it, cause it creates excitement and expectations. However, I do NOT like it when artists release one song a year, never puts out an album and gets famous for that one song. What in the hell have they proved to anyone with one freaking song?! Write a fucking album! But that rarely happens in the rock/metal-world, thankfully.

What part does art work and lay out play when you release new recordings? How do you best catch people’s attention
-Probably, it’s a lot of different opinions on that. I absolutely LOVE Iron Maiden artwork! But at the same time it would have been cool to see someone just go “Fuck it, here’s our albumcover. It’s blue.. Just blue. Now listen to the music!”
To catch people’s attention I think you just have to stand out a little. Be a little bit different than everyone else. Cause you kind of scroll through things you’ve seen before, and stop when something looks different.

Has social media re-written the rules on how to promote a cd? Or do you go about doing promotion the same way? Touring, word of mouth, paper ads etc?
-I think for a small band, social media is one of very few ways to promote yourself nowadays. You can’t just go on tour with nothing to back you up. Let people see who you are, show them your music and of course play your heart out! It’s not easy to get a gig everywhere you want, and if you do get a gig it might not be where you really want. But you just have to continue to play and one day you’ll end up playing in front of a crowd that’s cheering you on and hopefully they will help you spread the word about your band. It doesn’t matter how many people have heard OF you if they don’t HEAR you.
But yeah, social media brought a whole new level of promotion to the world.

Do you feel like you are a part of a scene, locally, nationally and internationally?
-We’re hopefully a part of the scene in our hometown now. But we still have a long way to go to reach the level of bigger bands both nationally and internationally. But of course, it feels kind of good to know that people all over the world can listen to our music and hopefully, one day, they will invite us into the scene of international acts! It’s always been a dream to do music on a more professional level, so now we have the chance to show the world what we can offer.

How much of a touring band are you? Is touring/gigging still a great way of spreading the word of the band?
-I hope we get to do a lot of touring! As of right now it’s a bit quiet on that front, but we hope to do alot of festivals and gigs all over the world. You can’t survive as an artist (unless your name is Rihanna or something) if you don’t do gigs or tours. And it’s not just for the money or fame or whatever, but it’s for the fans aswell! I think it’s the ultimate way of spreading the word of your band cause you get to interact with the audience and show them your appreciation.

What will the future bring?
-It will bring awesome shows and more awesome music!! 🙂

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