As a guide to the vast array of bands in this universe I present to you an interview with OLDBLOOD. Anders Ekdahl ©2021
Every band has to introduce their music to new people. What is it that you want people to get from listening to you guys?
-The members of the band all have very different musical influences. We wanted to meld them together to make a cohesive whole and see where we went with it. What others manage to see in it and take away from it is up to them, for us it’s about creating as dark an atmosphere as possible.
How hard was it for you guys to pick a name? What had that name have to have to fit your music?
-We did have a name previous to this which we worked under for a while – ‘Ash Wreath’ but it didn’t seem to fit exactly. We decided upon something that evoked a sense of the archaic whilst still being able to forge a new path.
Everybody is influenced by certain things. What band(s) was it that turned you on to the kind of music you play? What inspires you today?
-We all have our own individual influences which we bring to the mix from doom, punk, black metal, hardcore, post rock so its difficult to mention any specific bands. We do cross over in our individual tastes though and Amenra, Bossk and Slayer are always bands that seem to get mentioned.
When you formed did you do so with the intent of knowing what to play or did you do so from the point of having a band name and then picking a sound? How did you settle on the name/sound combo?
-It began as a creative outlet for us all with no specific boundaries or name in mind. It slowly developed to a point where we thought we might be able to say something with our music.
I believe that digital is killing the album format. People’s changing habit of how they listen to music will result in there being no albums. Is there anything good with releasing single tracks only?
-There seems to be differing opinions on this subject and whilst digital music really doesn’t pay artists what they deserve, it does seem to create a greater bond with the audience. Music is released more regularly keeping the listener constantly engaged with the inner workings of the band. On the flip side of this there is such an abundance of musicians trying to break through that the whole scene has become saturated and it has become more difficult to find those bands truly worth listening to.
What part does art-work and lay-out play when you release new recordings? How do you best catch people’s attention?
-There is the old adage that “you cannot judge a book by its cover”, I think we all know that that’s not always true. We have discovered a number of great bands from seeing a striking album cover alone. It allows us to show what the music will sound like visually and therefore feel it is important to put effort into how the records/singles will be seen.
Has social media re-written the rules on how to promote your music? Or do you go about doing promotion the same way?
-It has most definitely rewritten how a band promotes itself. It is far more demanding now to make a name for yourself in the music industry when the availability of bedroom recording technology has improved a hundredfold in the last few decades. We believe that the best way to promote yourself is to just work hard and make music that people come back to again and again.
When you play in a band, does that make you feel like you are a part of a scene, of something bigger and grander?
-The metal community is very tightly knit and at times can feel like a family. The influences of our forebears is showcased in what we do, however, when we play on stage the only thing that matters is the music and the crowd.
How much of a touring band are you? Is touring/gigging still a great way of spreading the word of the band?
-Whilst we haven’t toured extensively we love playing live – it’s the one place you can see the whites of people’s eyes whilst listening to you play. It’s the best way to spread the word of misery.
What will the future bring?
-Our debut album, more shows and a full aural assault of the senses.