This week I am doing a Inverse Records interview special. If you haven’t checked out the quality metal this Finnish label brings us now is the time. I present to you POST PULSE. All answers by Bassist Sam Roon. Anders Ekdahl ©2017

You have one of these names that tell me that some thought has been involved in the choice. How hard was it to come up with the name?
-All bands struggle with finding a name. A band’s music, their collective personalities, their perspectives on everything from now until the legacy of the group is finalized; all given a perception in advance by a name that is often chosen before any music has been created. The weight of the name was not lost on Post Pulse. It took months of careful planning before the name was finalized. Post Pulse is a name that manages to encapsulate the sound of our band and ties us to heavy music while showing the thought-provoking creativity that we bring to the songwriting process. ‘Post Pulse’ is about as close to perfect as we are going to get with a band name and we’re very proud of it!

The competition is a killer these days so please tell us why people should buy your latest album?
-Competition is a word I fucking hate when it comes to music. It’s as if we need to immediately remove the art from our work and focus all efforts on business. The scene is certainly saturated with bands and every kind of music you can possibly think of. Why should someone buy Post Pulse’s new record? You shouldn’t. We made it free because the art shouldn’t have a monetary value. You can download the entire thing right now free of charge on our bandcamp page: and you can get our cover song of Simon & Garfunkel’s, “The Sound of Silence” for free by signing up to our mailing list: . Fuck competition. Fuck anyone trying to pit bands against each other. Support metal, support art and don’t get involved with anyone in the industry who would have you work against any other bands.

Do you notice that there anticipation for you to release an album? Have you built a large enough following for people to eagerly await a new album?
-Post Pulse is a brand new band so outside of our family members and very close friends there wasn’t anyone looking-forward to our debut release. The album came out a couple of months ago and the reactions have been awesome. Reviews from websites have been four stars out of five a lot of the time and we’ve had metalheads from all around the world reaching out to us directly to say how much they like the music. It has been an awesome reaction for a band that essentially didn’t exist a few months ago. We can’t thank the supporters enough for all the respect you’ve shown us. Special thanks to the metalheads who have listened to a band you’ve never heard of, to the websites who posted news about a band that didn’t previously exist, and especially you Inverse PR for helping to spread the word to the metal world. We wouldn’t have had any of this without everyone getting involved.

When you started the band did you do so with a clear intent of what kind of music you wanted to play? How hard was it to come up with a sound all your own?
-We created this band to play heavy music. Of course goals change and ideas evolve and that’s how you get unique creativity applied properly to a motivated group of artists, but the original goal of this band was to make some heavy music so we could get on stage and have a good time with a motivated audience. We had no idea what the sound would be when we started and that wasn’t really a priority at the time. Antti’s songwriting technique provides a lot of freedom to bass and vocals to compose our parts in the most natural way we see fit. When you have a democratic songwriting process, you really have no idea what the next guy is going to put to the music so the sound of each song is
a surprise every time! Before we get to the studio Antti takes a heavy hand to the almost final songs and kind of produces them to make them absolutely perfect. It’s a great process for a band to have the right kind of creativity mixed with the right kind of production. Our original goal is met and now we are evolving the sound… but I won’t give away any hints as to what comes next!

Something I have often wondered about is if you feel that you are part of something bigger and greater when you play in a band, that you are part of a movement sort of?
-I think the same can be asked from Battle Helm Magazine – do you feel you are a part of something bigger because you write for a metal publication? The answer for you, me and every metalhead who considers metal a lifestyle, is absolutely ‘yes’. Metalheads are super-important if they come to shows, show support online, wear tee shirts out in public or talk about the bands they love. That support empowers a metalhead to be a part of something bigger – the metal scene. The scene where we are all brothers and sisters, where we stick together like family and support each other by coming to shows or helping someone to move a couch when they need an extra set of hands. This is the group of people that stands on the bar and screams Pantera lyrics together or picks the person up when they fall down in the pit even when you have no idea who it is that you’re helping. We should all feel bigger for participating on whatever level it is that we can. I play metal because I want to be loud, be on the stage, be a performer, because I feel I am good at it and it makes me feel good. You write for a website because it makes you feel good. We should all do what makes us feel good and empowered. You live once, be a part of something!

When you play the sort of music you play do you feel that you can have whatever you like as art work for the cover of your album? What is a great album cover to you?
Post Pulse commissioned the amazing artist Jussi Salolainen to conceptualize and execute the overall look & feel of the album artwork for Halls of the Damned. We aren’t an easy client because we are artists also, but with respect to Jussi being a very talented artists, we tried to let him take his own perception of the music and convert it into a visual format. We are really proud to have such a beautiful design for our debut record and to have worked with someone who really gets it.

I have a great fear that the change in how people consume music today will eventually kill music as we know it. What is your opinion on digital verses physical? Is digital killing music?
-I think this whole digital vs. physical conversation is pointless. Let’s assess this situation properly: Digital won the fight against physical a long time ago. The war is over. What we should look at now is how we move forward. Post Pulse, Halls of the Damned
is a free album because more people will download a record for free than buy one. We knew this going in and we never intended to sell the music. This band did print physical copies of the record. We are using those to give away to people almost like business cards because we want to spread the word. Let’s be totally honest here: Spotify has everything you could want to listen to. If your band isn’t on Spotify you’re doing something wrong. So when anyone can hear your album an unlimited amount of times for free, why are you still trying to sell it? It makes no sense. Post Pulse acknowledges and accepts reality for what it is. We have other stuff to sell when we tour like tee shirts and so on. Maybe one day we will be big enough to print vinyl and sell those as collectors items, or maybe not. There are other ways to make money if you are looking to do that. But selling physical records in the traditional sense is a lost cause.

Is the era of great arena tours as thing of yester? What kind live scene is there for bands like yours? What does the touring circuit look like today?
-Arenas are filled constantly for bands of various genres. Metallica tours consistently in stadiums. Iron Maiden tours consistently and has to set up in parks because stadiums can’t even hold them. There are yearly metal festivals happening every week all
summer long all over Europe that are growing in numbers each year. My perception is that big-budget, large-audience events of that kind aren’t going anywhere. The second half of your question is about Post Pulse touring and unfortunately we aren’t at the size that would be playing to crowds that fill sports stadiums… or even crowds that equal the number of staff that would work at events like that. The truth is that we will have our very first tour soon (still unannounced!) and we will probably play to handfuls of people. Then we’re going to do it again. Then again and again and again we will tour until we have a consistent audience. We’re looking forward to the bars, the bartenders, the sticky floors that haven’t been washed, the smoky rooms and the highly-energetic listeners who want to throw down with us. We’re building from scratch right now and we’re going to see how it goes. I wouldn’t say ‘no’ to performing on an arena stage, but honestly, I’m more interested in being closer to the people who are participating.

When you play live is it a happening or do you see it more as a party?
-When Post Pulse performs we take it very seriously. We want to play well, we want to put on a show and we want to make sure people feel like they are getting their money’s worth. If someone took the time to come see Post Pulse, we want to make sure they walk away feeling like it was worth the effort. Once we come off the stage it’s definitely party time. We want the whole night to feel special, from the music to the mingling. We want to make the entire event meaningful and often times that happens after you’ve wiped the sweat from your brow. I personally want to meet everyone who was banging their heads or raised a fist in the air. I want to thank everyone for being a part of what is happening. It’s important for me to get to know everyone because it’s all a part of this very short life we live. So for me, the show is both a party and special event.

What would you like to see the future bring?
-I want the future to bring a lot of shows, meeting a lot of people, writing a lot of music and being a supportive member of a scene that has brought so much value to my life. I want Post Pulse to play to some people and make some awesome new friends on the road. I want to play in places that feel special and be a part of events that are unique. The future for this band is full of creativity, music, art, good times and good people. Look for us on the road!
I’d like to say a special thanks to Battle Helm Magazine for taking the time to publish an interview with a small band like Post Pulse. It’s a small effort but it means a lot to bands like us and to a scene that needs your love and support. Much respect to you and all your writers. And finally I’d like to say a special thank you to any readers who took the time to learn a little bit about Post Pulse. We can’t thank you enough for spending time and energy on us. Please check us out on Spotify or download the whole record for free on our Basecamp. We’re booking now and hopefully we will get to see a lot of you on the road! Respect!

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