SNøGG

If you like experimental Black Metal SNOGG might be the band for you. Anders Ekdahl ©2018

How important is the band’s name in giving out the right kind of vibe?
-I think the name is the first thing that person sees when they notice an album or a poster, and the first thing person ask for or seeks when they hear the music, so yeah, I think the name is very important. In our case, the name comes from old norsk meaning quick and in the same time, being read in Slovene it means snow. So we are referring to Nordic roots of our music, our genuine slavic touch to it and snow as the most beautiful but cold part of the nature.

I wanted to start a band in the 80s but couldn’t fin d the right people to do so with. What was it that made you want to do the band?
-I went to music school at the age of 6, so music was since forever part of my life. If I don’t count school orchestras, I started my first band in my high school freshman year. It was a punk band and it didn’t last very long. From my experience I agree that it is very hard to find right people for exactly the music you want to create, therefore you need to adapt a bit, or continue searching.

With so many genres and sub-genres of metal today what is your definition of the music you play?
-It think freeride black metal encompasses it rather properly. It is a word we created to avoid criticism in the way ‘your black metal is not trve’. But If you want me to use familiar terms, I would say we play mix of experimental, atmospheric, symphonic, noise post-black metal. It could use more of them but it really depends from song to song or maybe even from part to part.

How do you arrange the tracks? Is there a method to how you arrange the songs on a record?
-Every Snøgg recird was created differently. Demo was created at home, behind the computer and songs were stories from slavic mythology, so they were put together like a photo album. Just in the manner they sounded good one after another.
Snøgg ep was created that way that the drums were recorded firstly and then music for melodic instruments was written. It’s just one song that sings about dreams, so it was created as a big story.
Qivitoq was created on traditional way, on rehearsal but again there were four songs strongly connected, and even created one after another so there was no question how they would be lined up.
Abeloth was a result of a improvisation and it was recorded in the same way in studio. Although it was heavily post produced, the seclusion of the parts remained the same as it was on the beginning.

I am fascinated by how people can still come up with things that hasn’t been done before, chord structures that hasn’t been written, sentences that hasn’t been constructed before. Where do you find your inspiration to create?
-Inspiration comes by itself. Sometimes you just cannot make a new riff, another day the creativity bursts out of you so much that you need to record everything just that you don’t forget everything until tomorrow or even until the end of rehearsals. Some of inspiration defensively comes to me from other bands, at least subconsciously, but most of it comes from nature and people around me and complicated conections between them.

How important is the graphic side of the band? How much thought goes into art work etc.?
-We have a friend of ours, a photographer and visual artist that does most of the visual art for us. We all bring ideas and then we decide together what will we use or make. I think visual side of the band is very important, like outfits, covers, posters, etc., but I cannot say we use a lot of time about it. We know what we like and what we want and we do it.

I get the feeling that more and more metalheads too are just downloading single tracks. Is the album as relevant today as it was in the 70s and 80s? Is digital killing the album?
-For me albums are still the main products that bands should produce. They give you space and time to tell your story. For me they are gonna survive forever. We see vinyls and tapes coming back in massive numbers and I think it’s a good thing. If some more comercial artists think they are gonna make more money, fans and ‘reach’ by releasing songs one at the time instead of an album, I don’t mind. But it’s just not my thing. Underground musicians shouldn’t worry about it.

Are we killing our beloved metal scene by supporting digital downloading or can anything positive come from supporting single tracks and not albums? Will the fan as we know him/her be gone soon?
-I don’t think that we are killing it. Our bandcamp sales are almost exclusively albums. It’s true that we don’t use other more track orientated music sale sites so I probably don’t have enough knowledge about this. But as I said before, underground musicans shouldn’t be concirned, and as long as there is music, there are gonna be fans.

Is there a scene to speak of for a band like yours? Where do you fit in?
-Yeah, metal scene is huge, even alternative metal scene is getting bigger. Beside that we play a lot of concerts on noise scene to. It’s not a big scene but these people are true gems. We cannot complain.

What does the future hold?
-We are going on a tour at the end of March with our sister band Carnifliate, and we are already preparing material for new record that should be released by the end of the year. We are also gonna be part of a compilation and we are also already booking future shows, so it’s busy as always at our camp.

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