SOULS OF TIDE

I have lately come upon a couple of cool Norwegian band that are new to me, like SOULS OF TIDE, but I still miss the days when the coolest bands came from Norway.

As I am not at all familiar with your band perhaps you could introduce it?
Øyvind: We are a fresh band out of Hamar, Norway who came toghether in the common interest of 70’s music and the desire to do something new (we have background from extreme metal). We landed on 70’s rock music with a modern sound. Catchy and goodfeel-songs are essential, toghether with dueling guitars and a good old hammond organ.

How hard was it for you guys to pick a name? What had that name have to have to fit your music?
Vegar: It really wasn`t that hard. We had a session where we wrote new stuff and as I was making lyrics at the same time to it and it kind of came up and just stuck right away.

What band(s) was it that turned you on to the kind of music you play? What inspires you today?
Vegar: We`re into so many different genres and types of music so it`s not possible to say, but as for myself I started as a kid listening to the music my parents liked. Elvis, The Rolling Stones etc. and it turned into Twisted Sister and Accept when I was 7 years old. It evolved further into harder genres of metal like, Death Metal and Thrash, but I have always liked Thrash the most.
I listen to so many things and variations, but it`s still mostly in the rock/metal-genre. Lately I have listened to the last Europe-album “War of Kings” and I must say they have made an amazing album. It`s a mix between the 70`s and 80`s and it just sounds great. So, for the inspiring bit of it I think they inspire as they manage to do something “new” even though most people just doesn`t bother as they only think of the one track they made 30 years ago.

What is the advantages/disadvantages of CD and vinyl these days of internet promotion where digital seems to be king?
Øyvind: People think that the CD is dead, but in fact CD-sales worldvide were higher in 2015 then in 2014, and Sony even launched a new type of discman! Vinyl has been rising steadely the last years. I find that digital releases is good, it makes everything more available and makes it easyer to reach out to some dude in sweeden 😉 And when you go out and play live people will still buy cd’s, t-shits and other goods. Vinyl and CD’s are great merch on the road. Ofcourse if MP3 and streaming wasn’t invented, we would possebly make more money, but there is also a chance we never would had come out of norway scince the only way to get people abroad to listen to us would be to send shitloads of cd’s everywhere, and we would just one of 1000000 others in a pile.

I use Spotify and Deezer but only as compliment to buying CDS (it’s easier to just have your phone or pad when your out) but I fear that soon music as we know it will be dead and buried. What are your worries as a band?
Øyvind: Music will never die, that’s for sure. The human body are designed to dance and listen to music, and there will always be people making and consuming music. But it will change, as it always have done. Just think back 40 years. It was super expencie to go to a studio, recoding facileties were limited and tools were few. If you wanted to listen to a recording, you had to use a record player with shitty sound. Last year we went one week to my cabin to record the first Souls of Tide album with a laptop, good mikes and a producer. It sounds killer, and it can be worldwide over night. The technology are developing extreamly fast, so yes music as we know it might go away, and something new will come. But that’s the way music always has been, and it’s nothing to be afraid of. If Mozart had a recording studio and a electric guitar, would he use it? Hellyeah, He would shred the shit out of that thing! Change will come, but us as a band are not really afraid of it. Maybe we’ll get even cooler stuff to use in the future

What part does art work and lay out play? Any message that you want to bring forth with it?
ANDERS: The artwork is made by Marius Engli Andersson. It looks great doesn’t it? Warm colors and a out of the box kind of motive. A strong wrapping on a kickass album. It stands out of the crowd, and gives the cool 70´s vibe without trying to reinstate the era.

Is it a whole different way to promote a band today with all these social media channels? Or do you go about doing promotion the same way? Playing live and word of mouth.
Anders: Promotion is always important, we have a great record label in Mighty Music who promote through their webpage, magazines and social media. We also promote ourselves using facebook and youtube. Some radio stations have picked up our single, so its on the air as well. The album is available on such as iTunes, Google Play, Spotify and Tidal among others, we also got cd´s for sale through target webshow. We play live shows with strong presence, we also like to give something extra when we play live, so you get a bang for your buck if you show up! Keep spreading the word folks! Remember to check out our awesome musicvideo ´she´s dead´!

Do you feel like you are a part of a scene, locally, nationally and internationally?
Anders:We’ve gotten great feedback on both our music and live shows from local, national and international music channels. We got Mighty Music (Danish label) who have great faith in us, and good reviews from several big magazines in Europe and Asia. Mainly 5 of 6 or 8 of 10, we are surly grateful for that. Our oregin are Hamar, Norway wich has a long living rock and metal scene locally and we are very much a part of that scene, it’s enjoyable enough to play shows and do well locally, but our main goal is to reach out of the boarder, wich is where Mighty Music does a good job.

How much of a touring band are you? Is touring/gigging still a great way of spreading the word of the band?
Anders We are currently working to get a tour. We love to play live and the live scene is a great opportunity to help spread the word. The fundamental idea of the band is to make great music and deliver rock solid live shows, those who’ve heard and seen us live all give positive feedback. So I would say the live scene is a big part of the band. Stay tuned for updates there, we might just be in your local bar drinking beers and rocking on soon

What will the future bring?
Øyvind Total calamity! Nah, the usual i guess: protected sex, no drugs, but huge amounts of rock n roll!

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