THE RABID WHOLE came to me by chance but they left leaving an everlasting impression. The interview was answered by Andreas Weiss: Vocals, Guitar , George Radutu: Guitar and Oscar Anesetti: Bass Guitar. Anders Ekdahl ©2012

Your band name seems like a word play. What is it that you want to say with it?
ANDREAS: Definitely… I want people to see that there is more than meets the eye. I never felt we’d be a typical rock band… I want people to feel they can escape, that they’re entering another world, going down ‘the rabbit hole’ with our music. At the same time, I feel The Rabid Whole, ‘the fanatical entirety’…reflects the passion in the music and all that we do.

I gather that the band has gone through some sort of metamorphose when you changed home towns. What was it in that change of scenery that brought along a change for the band too?
GEORGE: Getting out of our beloved home town is just the kick in the ass we needed to take things seriously with our music. Toronto is a city where Canadian music thrives, and tall buildings dictate the caliber you need to be. Andreas and I didn’t have a frickin clue
about how exactly we were going to do things. But after some networking and finally finding dedicated members, things felt new again. So we decided to step it up a notch or two.
ANDREAS: True. Toronto is known for it’s oversupply of bands and it’s hard to get people to give a fuck about anything here. Competition is high. If we can get our ‘training’ here, theoretically we should be able to kick ass anywhere!

I guess that Andreas had a vision to begin with but how has that visio_nChanged when new people brought their two bits into the mix?
ANDREAS: The new members have really transformed the live show, the energy has been turned way up, the way we present the music to the audience is stronger than it’s ever been. We’ve all got a pretty good connection musically/onstage and I think this is really going to shine through in future songwriting/recordings. Everyone’s got very different musical backgrounds which will make things very interesting…

You get compared to everything from Nine Inch Nails to 30 Seconds To mars. How hard is it to get people to understand where you are coming from without losing them at the door step simply because you listed the wrong reference points?
GEORGE: Pretty hard. Even though those bands are good, some people get offended, or some think it’s cool. It’s really a roll of the dice. But any reaction is good I suppose.
ANDREAS: I agree with George, people who haven’t heard us yet always need some kind of reference point or comparison to go with and it’s pretty tough to give one as accurate as some people might need…

How important is it to you to also look the part, not just sound the part? Has image lost its appeal or is there still room for “rock stars”?
GEORGE: Well, every art form has symbolism and motif. I guess wearing jeans and a t-shirt reflect the ‘average joe’, however our music has that extra texture that electronics just bring out. Electronics reflect technology, and it’s hard to not think about where humans are headed in regards to that. So to that end, yes, image is important. We are the book cover, and the pages are the music.?

I sometime feel alienated by the younger generations’ lack of commitment. How do you gain and maintain people’s attention in a day and age that seem to be more about instant gratification than longevity?
ANDREAS: I hear what you’re saying… it’s always tough to get that initial interest from people… which usually comes from repeatedly seeing/hearing about
us until they finally just crack and need to know what all the fuss is about. In the end it comes down to the music and we’re pretty confident that if we can get people to at least hear it, they’ll probably dig it. We’ve found that we appeal to quite a wide range of people.
OSCAR: That is one of the hardest if not THE hardest thing to do in a band. To maintain people’s attention we do have to deliver instant gratification, and keep it consistent, which is not always the easiest to do. But once you “satisfy” one or more people, it’s easier to then keep them interested, and to make others interested. It’s kinda like breaking the ice in a conversation.?

How do you sell yourself with making a deal with the devil? Has the way people consume music/entertainment today forced the business to re-evaluate the way it does business?
OSCAR: I love this question! To me, “selling your soul” is to completely surrender the control of your music, which should be normal seeing how music is universal and does not belong to anyone. I’ve observed that selling your soul is just a bad way of saying to be logical, and being smart. A lot of people rip on pop stars, but all their doing is making the best kind of music that will satisfy the public, along with benefiting themselves financially and in their careers. But great bands with great music have gone to be as successful if not more than these artists who “sold their souls”.
ANDREAS: ….. Well….luckily up until this point, we haven’t had to compromise with anyone about our sound/image etc… we don’t depend on a label for financing our recordings, telling us what to do/sound like, setting up our tours, etc. The way people consume music/entertainment nowadays has definitely forced the industry to re-evaluate the way it does business and unfortunately if you want to be extremely successful, you don’t have much of a choice but to create music that satisfies the masses… which sadly tend to listen to the shittiest music of all… It’s a tough place to be…. as an artist you want to express
your own unique voice…. I wouldn’t want the success if it didn’t come with respect along with it. Luckily with the way we are all so connected online, it’s a lot easier and hopeful to find your target/niche audience…

What kind of live scene is there for a band like The Rabid Whole? Do you have crossover potential in appealing to a larger crowd?
GEORGE: Absolutely! Our shows always contain all walks of life. Club goers, old school rockers, goths, drunk middle-aged Asian men, and maybe a hipster or two. A rabid variety so-to-speak.?

How important is an album when people only download songs and not albums? Have the charm of an album in its entire been lost on people?
ANDREAS: I still have a bit of an old-fashioned approach when it comes to this… I personally prefer albums with an overlying theme, collection of related songs that the artist was feeling at the time as opposed to individual songs but…. at the same time, the day of the album is probably dying / close to dead… The album becomesfairly unimportant unless you really make every song count….which you should anyway! I’ve considered our next releases to potentially be 3-5 song EPs… I think attention spans just keep getting shorter and where once it was easy to keep someone’s attention for 30mins+ it has become difficult to keep it for 3 mins!?

What kind of future do you envision for The Rabid Whole?
ANDREAS: I envision our music continuing to evolve, international touring, increasing our fan base and ultimately of course, world-wide domination!

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