I found THE UNION browsing the internet. As it seemed an interesting enough entity I sent an interview to them. ©2015 Anders Ekdahl
As I am not familiar at all with THE UNION you might want to give me a short introduction?
-The Union is a Female solo Industrial/Metal act, with some electronic influences.
When you release a remix EP with what intentions do you do so? What kind of reaction have you had to it?
-“Rebelation” was a Remixes EP that followed the debut album HUL2H”. I had always wanted to do something more on the “electronic” side, but never really dared to. So when I started remixing my own songs, I discovered that I enjoy creating music better that way. It just seems better and more intense for me. So far I’ve had more people like the Remixes, but there’s always others that prefer the original stuff. Overall it has been accepted well.
When you do a cover what is most important; to be true to the original or to bring your twist to it?
-The cover songs that I did mean a lot to me. I didn’t cover them just to do so. They had been songs from long ago that at that time, they were the perfect soundtrack for my chaotic and rebellious teenager life. I decided to cover a few songs when I was making my own remixes. I wanted to add my own signature to them. I really enjoyed doing it.
How important is image? What is image really?
-I think image is very important, but it is not necessarily one’s own picture. It can be a style, like, a painting, and the way artists portray their music in a visual way with objects and/or living things. It is art as well and it’s fun to play around with it. Each artist is different in this matter.
How involved are you in the graphic side of the band; art work etc.? How important is the graphic side of the band?
-I mainly write the ideas for the graphics part and have done a lot of Graphic Design myself (I have a Graphic Design BA), but I also found it being overwhelming to do everything on my own so I have had great photographers, friends and videographers help me in developing the best image possible within my possibilities.
I remember in the 80s how hard it was for smaller bands to get a decent sound? How easy is it today to find a producer/studio that understands your needs?
-A studio that would understand my needs would cost me thousands of dollars. It is so easy nowadays to buy a sound recording system and plug yourself in and you are good to go. However, it is not easy to understand sound design. It is extremely hard and it takes hours and hours of work if you are not specialized in that field. You can also of course just do whatever and then your band sounds like shit but that’s not the goal I think. That is also why I decided to gear towards the electronic/industrial side, it is so much easier to manipulate the sounds without it getting too “nasty”
When you work in the studio what kind of process do you go through? Do you come in all prepared or do you improvise?
-I currently have my own at home studio. I have both several thousands in software so I can keep doing what I like without going somewhere else with time constrains. Plus, I feel more free doing it here at home, I tend to be apprehensive at the studio…I am currently doing what a lot of DJ’s do, work on one song at a time, release it as a single, and move on. I have no patience anymore to create a long album and wait 2-3 years to release it. It just gets old.
How do you best utilize the interest you get on social media to actually have it mean something outside of the social media?
-I think the people behind the computers are for musicians like me our priority target. Everyone wants everything here and now, and the music we deliver is just like that. Our world is becoming more and more digital and I like to take advantage of it. I’ve had people randomly recognize me from the project in random public places and it is cool that this happens. I think this had never been possible for underground musicians without internet and social media.
What kind of respect do you get from your regional/national press? Do they recognize local bands or is it just the big bands that come through on tour that gets the “headlines”?
-As far as for The UnioN, press in non-existent. I am in the limbo between metal and industrial/electro and one side thinks its too heavy and the other side thinks its too pop. So there has been no opportunity to get much out of it really and not very much interested either.
What do you see in the future?
-Keep rocking !!!